EXCLUSIVE: Google Blogger for retirees beneath the brand Google Picasa + push
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Bid farewell to the name Picasa and Blogger: Google intentions to remove a label not the same as Google and rename them as being a product of Google, Mashable has learned.
The move is an element of a broader effort to unify the company for the consumer launch of Google +, the search giant for social initiatives.
Blogger and Picasa will not disappear, obviously - are two of the most popular Google products. Instead, in accordance with two sources informed about the problem, Google is planning to rename Picasa "Google Images" and Blogger "Google Blog." A few of the other brands of Google could be affected, although our sources clearly indicate that YouTube isn't the name. Close the technology giants Google Video has failed the playback quality Internet service in May.
This task just isn't unprecedented, Google acquired JotSpot in 2006 with his fantastic name being a Google site in 2008. In 2007, Google bought GrandCentral VoIP platform and re-launched Google Voice in 2009advantages and disadvantages
Picasa and Google buying of Blogger as well, although two companies are portion of Google empire considerably longer. Picasa was acquired in 2004 and Blogger (co-founded by Evan Williams of Twitter) has become acquired in 2003 and it is one of the 10 popular websites in the world. In spite of the rebranding might interfere with some existing customers, Google also provides the opportunity to fully integrate the 2 services Google +.
Rebranding are available in 6 weeks
Switching from Picasa to Blogger and Google Images and Google Blog is going to happen "in a month . 5 months," we were told. Data in line with the public launch of Google's ability +. Mashable said he expected the public debut of Google + by July 31. The date is vital since these days all private Google Profile will probably be deleted.
The world thinks that Google includes a personal profile following the public launch of Google +. Instead, the business may well encourage users who would like more privacy to work with Circle to the shepherd several friends.
The integration efforts of the brand could be the largest in company history - hasn't replaced a big property, including Blogger. Development of the most popular blogging service which has received much love new additions. In March, Google announced that Blogger will get a significant overhaul. We doubt lots of people should include revision from the rebranding, though.
It makes sense for Google + Blogger and Picasa - both of them are social goods that improve people utilize it. It 'important to note that Google has more camera features, the products that individuals trust using technology to Picasa. It 'also imperative that you note that Google Picasa + photo does not have any label.
Update: Google has refused to comment on this story.